National Repository of Grey Literature 21 records found  1 - 10nextend  jump to record: Search took 0.07 seconds. 
Analysis of the implementation of election programs of political parties in the Czech Republic in the period 2018-2021
Žižková, Silvie ; Stauber, Jakub (advisor) ; Hájek, Lukáš (referee)
This bachelor thesis deals with the degree of fulfilment of verifiable promises from the election programmes presented to the Czech citizens in the 2017 elections to the Chamber of Deputies. The aim of the thesis is to analyse the rate of fulfilment of promises by all political parties that entered the parliament in 2017. The analysis examines the rate of fulfilment of promises in the last completed electoral period, i.e. between 2018-2021, when the second government of Andrej Babiš was in power. The aim of the paper is to present the results of the analysis to the readers and to find out the different rates of fulfillment of the coalition and opposition parties. The results of the analysis have shown that in the Czech environment, coalition parties do not fulfil fundamentally more promises than opposition parties. The highest rate of fulfilment of promises was shown for the ANO party, which held the prime minister's seat at the time of the mandate and fulfilled 42% of the testable promises. However, the opposition party, Starostové a nezávislí (the Mayors and Independents), had the second highest rate of promise fulfilment with 41 %. The coalition fulfilled 41% of the promises and the opposition fulfilled 28% of the promises overall, with the results affected by the SPD's zero fulfilment rate. The...
TOP 09 and STAN as alliance of parties
Hlinovský, Šimon ; Jüptner, Petr (advisor) ; Perottino, Michel (referee)
This work deals with a phenomenon of party alliances, especially with the alliance of TOP 09 and STAN. This phenomenon is current in the Czech politics. This work concerns other unions of the right-wing or the center parties in the Czech Republic too, and searches an answer for the question, if it is an alliance. Primarily this work deals with the alliance of TOP 09 and STAN, which were established in 2009. It also deals with differencies of this alliance on the state, regional and local level, and searches any cleveages of this alliance on the state, regional or local level. This work also searches the answer for the question, what the perspectives of this alliance in the future are. The first agreement about the alliance was confirmed in 2009. The second agreement was confirmed in 2013. This agreement enables free relationship between TOP 09 and STAN on the regional and local levels.
The political marketing of ANO and TOP 09 in the Elections to the Chamber of Deputies of the Czech Republic in 2017, the political marketing of ANO and the coalition of TOP 09 and STAN to the European Parliament elections in 2019: the comparative study
Posejpalová, Pavlína ; Mlejnek, Josef (advisor) ; Hájek, Lukáš (referee)
This diploma thesis deals with the political marketing of selected political entities on the czech political scene. Primary goal is to analyze and furthermore compare political marketing of ANO and TOP 09 in before of elections to the Chamber of deputies in year 2017 and ANO and the coalition of TOP 09 and STAN in before the elections to European parliament in year 2019. Partial goal of this thesis is to understand the difference between parliamentary elections and European elections, ie first and second order elections, but also to understand differences in financing campaings in before mentioned elections. From the point of view of metodologyis this diploma thesis is drafted as a comparative case study examining two different elections in the Czech Republic. Theoretical part will introduce the concept of political marketing, chosen model of political marketing, election campaings and the concept of first and second order elections. Analytical part will provide deeper analysis of election campaings of chosen subjects. Campaings will be compared at the end of this thesis.
Creation and development of TOP 09 from 2009 to the present
Drahorádová, Ivana ; Stracený, Josef (advisor) ; Samek, Tomáš (referee)
The goal of this Thesis is to introduce the circumstances of creation the political party TOP09, its development, results in elections in years 2010 - 2018 and its position in current political scene. In the introduction I will define the theoretical background and context. I will interduce the political party, its place in the system and I mention the typology of political parties. Then I will describe the party system with an emphasis on party system in Czech Republic. In the main part of the Thesis I will describe circumstances of creation the political party TOP09 and define programmatic of the party. I'm going to analyze a reason of successes and failures of the party in elections, which took place on Czech Republic, since its creation in 2008 till present year 2018. In this thesis is based on analytical, descriptive and comparative methods.
Development of TOP 09 as a New Actor within the Party System of the Czech Republic
Winkler, Matěj ; Šárovec, Daniel (advisor) ; Mlejnek, Josef (referee)
The aim of this bachelor thesis is to describe the development of TOP 09 as a new player in the party system of the Czech Republic. This party was established in 2009 and successfully ran for the Chamber of Deputies in 2010. In the theoretical part, this thesis presents three approaches to the theory of institutionalization, namely Samuel Huntington, Angelo Panebianco and Vicky Randall and Lars Svåsand. For the purpose of this work, the approach of Vicky Randall and Lars Svåsand have been used. The theory of institutionalization is crucial for describing a new party system actor and his ability to survive for more than one term. The empirical part introduces the development of the party system and various methods of its periodization. Subsequently, the formation and development of the TOP 09 party, their achievements in the elections to the Chamber of Deputies in 2010, 2013 and 2017 and the individual indicators needed for the application of the theory of institutionalization are described. In conclusion, the results of the investigation are evaluated and further research is recommended.
Comparison of online marketing communication of SPD and TOP 09 on Facebook in terms of persuasive means
Švarc, Martin ; Klabíková Rábová, Tereza (advisor) ; Shavit, Anna (referee)
This thesis deals with persuasive means of the online marketing communication of Czech political parties TOP 09 and Freedom and Direct Democracy - Tomio Okamura (SPD) on Facebook. The core of this study is the analysis of selected Facebook posts of the two political subjects and their subsequent comparison. The objective of the research is to find out what persuasive means these political parties use and whether their communications have something in common in terms of persuasive means or not. In order to meet the set objective, a qualitative method with a combination of pragmalinguistic and content analysis elements was chosen to achieve the most accurate analysis. Therefore, a set of variables, which describe the manifestations of persuasion in political communication texts, has been created. This study focuses on a set of selected posts from the official Facebook profiles of the given political parties from September and October 2018 before the elections to the municipal councils and senate, held on October 5-6, 2018. The elections campaign period was chosen for its character of increased persuasive appeal in communication of political subjects.
Political parties and public opinion polls
Romoliniová, Michaela ; Škodová, Markéta (advisor) ; Křeček, Jan (referee)
This diploma thesis Political parties and public opinion polls deals with the use of research in political party. From a theoretical point of view, the thesis focuses on defining the concept of public opinion, its influence on political tradition, and the importance of public opinion polls and their criticism. The main part of the thesis focuses on political communication introducing the use of methods and tools of political marketing, namely utilizing public opinion polls. It describes a change in political communication that has led to professionalization and the need to hire professionals from outside sources, and the role of media, which is often the only source of information for citizens. It explains the difference between particular mediated public opinion polls and focuses on their medial impact on voters. The research section have a form of a case study which focuses on how the public opinion polling is used to develop the electoral strategy in the political party TOP 09 before the elections to the regional councils in 2016. The result of the analysis shows that this political party is highly professionalized, continues to develop its electoral strategy based on research results, and follows recommendations of research agencies, using modern political marketing methods.
Populist tendencies in the election programs of established political parties since 2008
Petřík, Hynek ; Charvát, Jan (advisor) ; Franěk, Jakub (referee)
Thesis called "Populist tendencies in the election programs of established political parties since 2006" is focused on presence of populism by traditional Czech political parties. At the beginning the thesis tries to define populism, describe its basic elements and confronts them after with an individual election programs of researched parties. These researched parties are ČSSD, ODS, TOP 09 and KDU-ČSL. From the analysis of election programs should be obvious which elements of populism individual parties use and what is their amount. This thesis aims to find out how these established parties take a stand to these topics, most often used by Czech politics. In the next part it will attempt to explain how these tendencies get to the programs, whether as a response to the phenomenon of the time or in response to other political parties. In the end there will be paid attention to promises which could be defined as populist and if they were fulfilled when the parties got mandates.

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